Do Churn-Based LTV Calculations Mislead Us?

June 27, 2023

Lifetime Value (LTV) is one of the most important metrics we follow in SaaS. It tells us the value our customers bring to our business.

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Price Optimization in SaaS: A Series

June 27, 2023

Many SaaS subscription products launch with prices far below their potential value. Maybe they do this to encourage sign-ups. Or perhaps it’s just a stab

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Price Optimization in SaaS: What Does Churn Tell Us?

June 27, 2023

Churn is everywhere in the SaaS world. It’s an essential metric to follow. Learn what how to read churn and what does it tell us.

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Price Optimization in SaaS: Why You Should Experiment & What Data to Use

June 27, 2023

This is part 3 of our Price Optimization series. We cover why you should be running experiments on your SaaS pricing & what data to use.

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Price Optimization in SaaS: Customer Retention

June 27, 2023

This article covers how pricing can improve customer retention for your SaaS business. Learn what metrics to use in 2021 and more!

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Price Optimization in SaaS: An Introduction

June 27, 2023

This is an article explaining price optimization for SaaS businesses. Learn how you can use data to find the best pricing and grow revenue.

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